Are you new to the channel? Are you looking to progress your career in the channel profession? If so, you are in the right place. The Channel Institute is an industry-wide initiative to standardize training for the channel profession globally. Our aim is to upskill channel managers and channel marketers on best practices in the profession worldwide. Training with the Channel Institute helps you develop both your existing skillset, and your future career.
The Channel Institute is the only training body in the world that provides business training specifically for the channel profession through a syllabus approved by a vendor-independent Industry Advisory Council.
Training for the business aspect of the channel profession has historically been ad hoc. Each employer has their own channel marketing and channel management training course, supplemented by various channel consulting companies providing non-standardized workshops. The Channel Institute aims to bring a more formal, standardized structure to learning for channel professionals, especially those that are relatively new to the profession.
Our Industry Advisory Council is comprised of the most senior leadership in the channel profession at many of the world's largest employers. These channel thought leaders ensure that our channel management and channel marketing course content meets their future employment needs. A certificate from the Channel Institute assures these employers that the graduate has the foundation knowledge they require to drive their channel forward.
The Channel Institute is also in the process of being certified to ISO29990, an internationally recognized standard for providers of learning services. It recognizes that the training provider has formal processes in place to ensure their courses meet the highest standards globally.